The industry’s most comprehensive media workflow platform

MediaCentral provides a unified media production platform, with AI capabilities, that enables collaboration from any location, accelerating content turnaround. MediaCentral streamlines the entire production workflow, enabling dispersed teams to create better content faster, deliver to more outlets and devices, and maximize the value of your media.



Connect teams everywhere to create the best content with ease.

  • Adopt a story-centric approach to news production
  • Break down boundaries between teams
  • Instantly share media and knowledge
  • Customize your workflows to meet your needs

Create and deliver

Power workflows to produce for any platform.

  • Search, browse, and edit content easily
  • Publish breaking news to digital platforms accelerated by AI
  • All from a single unified interface

Manage your media

Find what you need when you need it, with advanced access controls and super-fast searching.

  • AI powered phonetic search
  • Detailed permissions management and media protection
  • Advanced AI metadata enrichment and search
  • Integrated storage
Advanced access controls and super-fast searching.


Gain the agility required to address the changing media landscape.

  • Optimize operations with AI enhanced workflows
  • Create with your tools of choice
  • Evolve workflows and transform your business
Gain the agility required to address the changing media landscape.


Flexibility to build and adjust as needed.

  • Power unique production workflows with our open platform
  • Deploy on-premises, in the cloud, or as a hybrid configuration
  • Scale with confidence
Flexibility to build and adjust as needed.


MediaCentral |

Preview, control, and schedule media ingest remotely from any location.

MediaCentral | Collaborate

Plan stories, assign resources, and track tasks for story-centric workflows.

MediaCentral |

Publish breaking news and sports highlights across multiple digital platforms.

More apps for MediaCentral

Add more workflow components to augment your production.

What's new

Manage media ingest

Securely control more ingest sources from anywhere to your MediaCentral systems. Available as a web-based app in MediaCentral, Acquire enables teams to get to work quicker with the media they need and the relevant metadata.

Collaborate efficiently

Unify the creative process with planning, sharing, and tracking tools.  Now with greater customization to provide the flexibility to tailor your workflows and meet the demanding requirements of the modern newsroom. Mobile, web, and in-app capabilities give users even greater visibility into tasks and assignments, including calendar views and light and dark modes on IoS.

Smarter search

Work smarter and find media faster with high-speed search capabilities. Discover what you need quicker with the new functionalities of in-folder searching. Search all your systems in one place, including AI powered phonetic search.
MediaCentral Search


Customer stories

New platform a game changer for SVT Sweden
Read SVT story
Read more customer stories


Get behind-the-scenes insight into the news and media business.
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Webinars on-demand

Watch the latest webinars.
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Want to learn more about MediaCentral?
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Highlight clips

Get the latest updates on the coolest features in MediaCentral.
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Thought leadership articles

Discover the latest trends in the media industry.
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